UE/R: SOCO PROJECT FACILITATORS URGED TO WORK HARD FOR THE SUCCESS OF THE PROJECT – DCE NABDAM
BY: Gladys Apuweni
The Chief Executive Officer of Charger Group of Companies, producers of the popular Happy Man Bitters, Emmanuel Bortey Borketey, has unveiled a major initiative aimed at boosting the growth of the entertainment industry in the Upper East Region.
According to Mr. Borketey, the winner of a top category at the Upper East Music Awards 2025 (UEMA) will receive an all expenses paid trip to Dubai alongside his team. The trip is expected to offer international exposure, networking opportunities, and career development for the selected artist.
The announcement forms part of a broader vision by the Charger Group CEO to invest in and elevate creative talents from the Upper East Region. Speaking on the initiative, Mr. Borketey emphasized that beyond the travel opportunity, the selected winner will benefit from mentorship, industry connections, and increased visibility on the global stage.
“This initiative is not just about travel, it is about opening doors for our artists to connect with international markets, learn, and grow,” he indicated.
Mr. Borketey’s commitment to the region is not new. Over the past eight years, he has consistently supported the development of the Upper East Region, particularly within the entertainment sector. His contributions have included sponsorships, promotional support, and advocacy for local talents.
Industry stakeholders have welcomed the announcement, describing it as a significant step toward positioning the Upper East Region as a vibrant hub for music and creative arts in Ghana.
The Upper East Music Awards has, over the years, served as a platform to recognize and celebrate outstanding musical talents from the region. With this latest initiative, expectations are high that the awards scheme will further inspire young creatives and attract greater attention to the region’s entertainment industry.
Organizers have urged artistes and fans alike to support the scheme and actively participate in activities leading up to the 2025 edition.
As anticipation builds, many believe this international opportunity could mark a turning point for emerging talents in the Upper East Region, paving the way for global recognition and long term industry growth.
